2025–2026 Curated Selection
A curated selection of the world's most compelling branded content from 2025–2026. 107+ pieces across 15 categories. No rankings — every selection is a winner.
107+
Selected Pieces
15
Categories
Gucci
Directed by Spike Jonze, starring Demi Moore. Marks Demna's debut at Gucci — an existential tale of a California family in a bleak future, reimagining the legacy of the house.
View ContentGucci
A campaign revealing the wardrobes for Spring Summer 2026, marking the genesis of a new Gucci era: unapologetically sexy and extravagant.
View ContentMiu Miu
Directed by screenwriter Shujun Wei, celebrating Lunar New Year 2025 in a whimsical world.
View ContentMiu Miu
The second iteration celebrating Chinese New Year 2026, featuring local talents.
View ContentMiu Miu
Shot by Angela Hill, featuring Gigi Hadid, Dede Mansro, Viola and Ju Xiaowen. A tactile, cinematic texture framing youthful elegance.
View ContentBottega Veneta
A short film by Duane Michals with Jacob Elordi, exploring the concept of dreams.
View ContentBottega Veneta
The Bottega Veneta Winter 2026 show by Louise Trotter, presented with an original audio artwork.
View ContentVersace
A collective expression of a singularly Versace spirit, subverting tradition with sensuality. Created with photographer Tania Franco Klein.
View ContentVersace
Embodying the House's enduring spirit of being oneself, believing in oneself, and breaking the rules.
View ContentRimowa
A new animated film directed with artwork by tezodonlee for Rimowa's RAMADAN campaign.
View ContentRimowa
An ad campaign highlighting that every Rimowa suitcase is a dual symbol of emotional travel towards the past and future.
View ContentRimowa
A film closing out 2025 with gratitude and reflection, starring a RIMOWA Friend of.
View ContentChanel
Directed by Michel Gondry, starring Margaret Qualley and A$AP Rocky. Explores the intersection of elevated craft and pop culture in New York.
View ContentChanel
Signals an authorial shift, credited to Matthieu Blazy as designer and photographed by Jonas. A collective expression of a singularly Chanel spirit.
View ContentDior
The Dior Spring Summer 2026 campaign featuring Greta Lee.
View ContentDior
The unveiling of the new Dior Autumn-Winter 2025-2026 collection by Maria Grazia Chiuri, presented in Paris.
View ContentDior
A stop-motion short film directed by Nina Gantz and Renee Zhan, under Jonathan, marking the 2026 Lunar New Year.
View ContentDior
A film by Matteo Garrone, part of the Cruise 2026 Show, described as an autobiographical synthesis of a moment in time.
View ContentLouis Vuitton
Louis Vuitton presented the Men's Fall-Winter 2026 Collection by Pharrell Williams in Paris.
View ContentLouis Vuitton
House Ambassadors Jeremy Allen White and Pusha T embody the Spring-Summer 2026 Collection, a dialogue of sartorial elegance.
View ContentLouis Vuitton
A pre-collection campaign featuring Callum Turner and Jude Bellingham.
View ContentLouis Vuitton
Louis Vuitton by Nicolas Ghesquière presented the Fall Winter 2025/2026 collection in Paris.
View ContentLoewe
"New ways of seeing." Features Brand Ambassador Jiang Qiming, Raffey Cassidy, and Felix Kammerer.
View ContentLoewe
Campaign featuring Beau Gadsdon for the Spring Summer 2026 collection.
View ContentLoewe
The first campaign by new creative directors Jack McCollough and Lazaro Hernandez for the Spring Summer 2026 collection — a confident and playful vision.
View ContentBurberry
Inspired by classic British rom-coms, this campaign includes seven short films capturing love and life in rain-soaked London. Features Olivia Colman, Lucky Blue Smith, and Mona Tougaard.
View ContentPrada
A cinematic journey featuring Maya Hawke and Damson Idris.
View ContentPrada
Featuring Hunter Schafer and Nicholas Hoult.
View ContentHermès
Hermès launches 2026 with an animated film celebrating the theme 'Venture Beyond'.
View ContentHermès
The Hermès Women's Spring-Summer 2026 collection presentation.
View ContentNative (Procter & Gamble)
A 55-episode micro-soap opera created by Procter & Gamble's Native brand, blending entertainment with product integration in a serialized format.
View ContentMaybelline New York
A 5-part branded micro-drama series created for the holiday season, blending storytelling with beauty brand integration.
Link not availableNike
Nike's new brand anthem celebrates the power of sport and encourages athletes to overcome challenges. Features Jordan Chiles, Caitlin Clark, and Sabrina Ionescu.
View ContentCeraVe
A viral campaign starring Michael Cera, blurring the lines between celebrity persona and brand identity in a brilliantly self-aware way.
View ContentState Farm
Featuring Jason Bateman and SZA, this Super Bowl spot plays on the Batman/Bateman name confusion for State Farm insurance.
View ContentBudweiser
A Super Bowl ad featuring the iconic Clydesdale horses and a Bald Eagle, celebrating American icons.
View ContentJeep
A playful Big Game ad featuring the iconic Billy Bass singing fish, taking a journey back to the river.
View ContentPfizer
A powerful Super Bowl ad from Pfizer focused on the fight against cancer.
View ContentA Super Bowl commercial showcasing Google Gemini's ability to help people in meaningful, personal moments.
View ContentDuolingo
Duolingo's audacious viral stunt 'killing' its mascot Duo the owl to drive engagement — a masterclass in social-first branded content.
Link not availableL'Oréal Paris
A documentary celebrating the creator of the iconic 'Because I'm Worth It' tagline, exploring the story behind one of advertising's most enduring phrases.
View ContentA documentary exploring real human connections made through WhatsApp, celebrating the platform's role in meaningful relationships.
Link not availableGSC Game World
A behind-the-scenes documentary about the creation of S.T.A.L.K.E.R. 2, developed by a Ukrainian studio during wartime — a story of resilience and creative determination.
Link not availableInvisalign
An intimate documentary following Paralympic swimmer Lizzi Smith, who redefines her identity and empowers the next generation of female athletes.
View ContentGushers
A branded short horror film starring Bradley Whitford, created for Halloween. A bold genre experiment from a snack brand.
View ContentWalmart
A Dr. Seuss-inspired holiday commercial that became a piece of branded entertainment in its own right.
View ContentColumbia Sportswear
A satirical campaign featuring CEO Tim Boyle, poking fun at the outdoor industry while celebrating Columbia's no-nonsense approach.
View ContentThe Balvenie
Season 4 of The Balvenie's acclaimed branded series, featuring Questlove, America Ferrera, and Lin-Manuel Miranda exploring the nature of craft.
View ContentAmazon Prime
A branded reality series produced by Amazon Prime, blending home makeover content with entertainment.
View ContentAB InBev & Netflix
A global brand partnership spanning 'The Gentlemen' and 'Culinary Class Wars', integrating AB InBev brands into Netflix content.
View ContentApple TV+
Apple TV+ recreated the Lumon office in a glass box at Grand Central Terminal, offering New Yorkers a surreal, immersive experience to promote Season 2 of Severance.
View ContentUnited Airlines & Hallmark Channel
A holiday mini-movie created in partnership between United Airlines and the Hallmark Channel.
View ContentAmerican Eagle
An integrated marketing campaign featuring Martha Stewart for American Eagle's holiday collection.
View ContentDuolingo & Netflix
Duolingo partnered with Netflix to launch a Squid Game-themed Korean language course, blending entertainment IP with educational branded content.
Link not availableBMW
A branded podcast episode exploring BMW's digital future through the Neue Klasse concept, part of the Changing Lanes podcast.
View ContentPwC
A branded podcast episode exploring the future of AI in the workplace, hosted by Nicholas Thompson with Matt Wood.
View ContentL'Oreal Groupe
This episode explores how top athletes prepare for success, discussing the essential role beauty plays in the human experience.
View ContentHubSpot
This report reveals how marketers are using AI, brand POV, and Loop Marketing to drive trust, efficiency, and growth.
View ContentHubSpot
This post summarizes key HubSpot product updates and announcements from December 2025 and early January 2026.
View ContentSalesforce
This report provides insights into how sales professionals are adapting to meet challenging times, with a focus on AI's impact.
View ContentSalesforce
This report details data and analytics trends based on surveys conducted in mid-2025, offering insights for 2026.
View ContentAdobe
This conference showcased the latest tools and trends in design, video, photography, 3D, and generative AI, with content available online.
View ContentApple TV+
To promote the second season of Severance, Apple TV+ recreated the Lumon office in a glass box at Grand Central Terminal, offering New Yorkers a surreal, immersive experience.
View ContentCanva
Canva transformed 14 billboards at London's Waterloo gallery into a live demonstration of its design capabilities, reimagining traditional billboard advertising.
View ContentCanva
This US campaign helps professionals unleash creativity with AI tools and Visual Suite 2.0, showcasing Canva's capabilities in a broader marketing context.
View ContentSpotify
As part of its annual Wrapped campaign, Spotify launched approximately 50 physical installations and pop-ups worldwide, translating the digital Wrapped experience into real-world engagements.
View ContentBalenciaga
Balenciaga's Haute Couture show featuring Isabelle Huppert, Nicole Kidman, and Claudia Schiffer. Demna's most personal collection to date.
View ContentValentino
Alessandro Michele's debut Valentino Couture show at Paris Fashion Week — a maximalist, literary vision of the house.
View ContentBurberry
Daniel Lee's Burberry Summer 2026 show at Perks Field, London — a celebration of British nature and freedom.
View ContentHermès
The Hermès Women's Fall-Winter 2025/2026 collection presented at Paris Fashion Week.
View ContentPrada
Miuccia Prada and Raf Simons present the Spring Summer 2026 Womenswear collection in Milan.
View ContentPrada
The Prada Men's Spring/Summer 2026 show presented in Milan.
View ContentLouis Vuitton
Starring Saoirse Ronan, the Louis Vuitton Spring-Summer 2025 campaign film directed by Nicolas Ghesquière.
View ContentRimowa
Narrated by LeBron James, this short film celebrates the spirit of relentless movement and ambition — a landmark in luxury brand storytelling.
View ContentAlways
The groundbreaking campaign that redefined what it means to do something 'like a girl.' Cannes Grand Prix winner. 90M+ views. A cultural movement that changed a generation.
View ContentDove
The most-watched online ad of 2013 with 180M+ views. An FBI-trained forensic artist sketches women as they describe themselves vs. how strangers describe them.
View ContentDove
A powerful documentary exploring the devastating impact of social media on young women's mental health, produced by Dove's Self-Esteem Project.
View ContentDove
Dove's Super Bowl LIX spot celebrating girls in sport and the Keep Her Confident initiative.
View ContentDirected by Mohammad Gorjestani, this film follows a Syrian family's story during wartime, told through WhatsApp messages. Webby Award winner 2025.
View ContentMastercard
Mastercard's campaign allowing transgender and non-binary customers to display their chosen name on their card. A landmark in LGBTQ+ brand inclusion.
View ContentPatagonia
Patagonia Films' 40-minute documentary on fast fashion and consumer culture. Welcome to the Age of Cheap Crap.
View ContentHeineken
Strangers with completely opposing views are tasked with building a bar together before discovering each other's beliefs. 14M views. A masterclass in brand empathy.
View ContentFortnite x Travis Scott
12.3 million concurrent players attended Travis Scott's virtual concert inside Fortnite. $20M in revenue. Set a new standard for virtual live events and brand-artist collaboration.
View ContentBad Bunny x Spotify x Google Maps
A landmark multi-platform campaign for Bad Bunny's album launch. 30M+ organic interactions, $40M in earned media. Cannes Grand Prix 2025.
View ContentSpotify
Spotify's first-ever UK TV spot for Wrapped 2025, featuring Central Cee, JADE, Ed Sheeran, and PinkPantheress.
View ContentHonda Stage
Honda Stage live sessions celebrating emerging artists — Davido and Lila Ike perform for a global audience. Shorty Awards 2025 winner.
View ContentOren Lavie
A pioneering stop-motion music video with 32M views that defined the format for branded music content. Still referenced as a benchmark today.
View ContentSpotify x Harry Styles
Spotify's global listening party for Harry Styles' 'As It Was' — a masterclass in artist-brand co-creation and platform-native marketing.
View ContentNike
Nike's London Olympics campaign. 'Greatness is not some rare DNA found only in certain people.' 30M views. One of the most quoted brand films ever made.
View ContentAdidas
Laila Ali narrates her father Muhammad Ali's story in this deeply personal brand film. A masterclass in legacy storytelling.
View ContentRed Bull
128,000ft freefall from the edge of space. 8 million concurrent YouTube viewers. World record. The greatest branded live event ever staged. Cannes Grand Prix.
View ContentRed Bull
Travis Rice's snowboarding epic. 45 minutes of pure Red Bull brand storytelling. Set the standard for long-form action sports content.
View ContentGoPro
GoPro's annual showcase of user-generated and brand content. 2.4M views. 'The World, Unfiltered.' A masterclass in community-driven brand content.
View ContentClash of Clans x Manchester City
Erling Haaland as an in-game Clash of Clans character. 150% increase in new players. Cannes Grand Prix 2025.
View ContentRimowa
Narrated by LeBron James, this short film celebrates the spirit of relentless movement and ambition.
View ContentHSBC
Directed by Samantha Gunn (Plastic Pictures), this HSBC corporate film won the EVCOM Grand Prix 2024 for its cinematic approach to internal brand storytelling.
View ContentHSBC
Casual Films production. 16.9M impressions. 59% increase in tech job applications. Brand Film Awards EMEA 2025 winner.
View ContentGoldman Sachs
Jan Hatzius and Dominic Wilson discuss the global economic outlook for 2026 in Goldman Sachs' flagship branded podcast.
View ContentMcKinsey
McKinsey's branded podcast episode debriefing the World Economic Forum at Davos 2025 — business strategy and global economy.
View ContentAdobe
James Gunn, Mark Rober, and other bold creatives take the stage at Adobe MAX 2025 to share ideas that push the boundaries of creativity.
View ContentJohn Lewis
A skateboarding foster dad learns tricks to bond with his new foster child. UK's most-watched Christmas ad of 2022. The gold standard of festive brand storytelling.
View ContentJohn Lewis
A Venus flytrap Christmas tree that grows out of control. Animated festive short from John Lewis 2023.
View ContentMiu Miu
Directed by screenwriter Shujun Wei, celebrating Lunar New Year 2025 in a whimsical world.
View ContentMiu Miu
The second iteration celebrating Chinese New Year 2026, featuring local talents.
View ContentBudweiser
A puppy befriends the Clydesdale horses and finds its way home. The most-shared Super Bowl ad ever made. Super Bowl XLIX 2015.
View ContentGoogle's annual reflection on humanity's biggest questions and searches. A consistently emotional piece of brand content. Shorty Awards 2025 winner.
View ContentMaybelline New York
A 5-part branded micro-drama series for the holiday season, starring Lacey Chabert and Dustin Milligan.
Link not availableSubmit your work for consideration in our next curated selection.